FanTools Social PromotionsThis week I started a new job at Four51 as Product Director of FanTools. FanTools is a social marketing application, available as a monthly subscription service, that helps businesses build fans, create offers and other promotions, and distribute them over various social media like Facebook and Twitter. Social media is a massively growing phenomenon that is changing the nature of marketing and business promotion. I’m thrilled to be working on a leading-edge product that helps businesses tackle the complexity of online and social marketing.

We have big plans for FanTools and I’m proud to be working with the great team at Four51. Follow me on Facebook and Twitter to keep up with my work.