SpaceX just announced that the first private citizen to fly to the moon will be Yusaku Maezawa, a Japanese fashion entrepreneur. Yusaku has bought all the seats on the flight, choosing to invite 6-8 artists to join him. He has named his project dearMoon. The artists will be commissioned to produce works inspired by the trip, with an exhibit planned to share with the world. This is one of the best ideas of the century. Hopefully the project lives up to idea.